Have It Your Way Slogan
Burger king is scrapping its 40 year old have it your way slogan in favor of the more personal be your way the chain says the new tagline will roll out across its marketing in the u s.
Have it your way slogan. Special orders don t upset us. However they have a more important function. As of today customers will be instructed to be your way as opposed to the longtime motto have it your way the company has not actively been using the have it your way slogan for some time. Burger king has scrapped its 40 year old have it your way slogan in favor of the more personal but also grammatically challenged be your way.
Hold the pickle hold the lettuce. See more commercial slogans restaurant and fast food slogans burger king slogans. Burger king is scrapping its 40 year old have it your way slogan in favor of the more personal be your way the chain says the new tag line will roll out across its marketing in the u s. Fernando machado burger king s senior vice president of global brand management noted in an interview that have it your way focuses only on the purchase the ability to customize a burger.
The chain said it has already started to roll out the new tag line across its marketing in the u s including in a tv ad airing on monday night. Have it your way. Commercial from burger king. Man i just love those uniforms.
The company which is based in miami florida also will stop using its more recent. Humorous statements claims and product descriptions were printed on bags product packaging and on in store promotional materials including a burger king bill of rights using the slogan have it your way. By contrast he said be your way is about making a. Advertising slogans are part of a bigger marketing strategy.
At a glance it would seem that a slogan is just a tag line or a catchphrase that advertisers come up with.